India Becomes Sri Lanka Tourism’s Anchor Market, Reshaping Air Links and Recovery Strategy
Sri Lanka’s tourism rebound since the 2022 crisis is increasingly anchored by Indian travelers, whose share of arrivals rose to 22.5% by 2025 and is influencing connectivity, branding, and revenue stability. The shift supports foreign exchange recovery but heightens concentration and aviation-related risks as capacity and narratives in the Indian market become more decisive.